2005年平面媒体广告
| 媒体名称 | 本月市场份额 | 增长率 | 同比增长率 |
| 北京晚报 | 2.28% | 20.79% | -1.58% |
| 广州日报 | 2.23% | 5.28% | -12.16% |
| 北京青年报 | 2.08% | 22.22% | -25.87% |
| 半岛都市报 | 2.04% | 15.46% | -12.61% |
| 南方都市报 | 2.02% | 14.73% | 10.98% |
| 现代快报 | 1.71% | 7.30% | 21.58% |
| 新闻晨报 | 1.62% | 12.83% | 5.54% |
| 每日新报 | 1.52% | 7.26% | 34.94% |
| 深圳特区报 | 1.47% | 40.88% | 3.32% |
| 成都商报 | 1.46% | 13.56% | 13.04% |
| 扬子晚报 | 1.45% | 20.99% | 27.63% |
| 新民晚报 | 1.29% | 23.61% | 1.61% |
| 楚天都市报 | 1.26% | 10.46% | 14.18% |
| 齐鲁晚报 | 1.25% | 24.31% | 16.79% |
| 精品购物指南 | 1.25% | 23.70% | 61.62% |
| 京华时报 | 1.25% | 7.74% | 9.88% |
| 今晚报 | 1.24% | 8.40% | 20.97% |
| 大连晚报 | 1.13% | 6.98% | 43.60% |
| 华商报 | 1.13% | 28.87% | 7.23% |
| 重庆商报 | 1.09% | 11.73% | 29.56% |
2005年6月平面媒体广告总量行业分布
| 专业名称 | 本月市场份额 | 增长率 | 同比增长率 |
| 房地产 | 15.55% | 14.32% | 17.02% |
| 分类广告 | 14.99% | 21.11% | 4.36% |
| 医疗服务机构 | 8.81% | 6.38% | 14.36% |
| 机动车 | 5.24% | 10.11% | -30.75% |
| 药品 | 4.88% | -1.40% | -14.62% |
| 家电 | 4.69% | 53.59% | 47.75% |
| 保健食品 | 4.40% | -12.50% | -7.75% |
| 通讯 | 4.32% | -26.91% | -16.70% |
| 教育 | 4.28% | 80.86% | 7.17% |
| 计算机 | 4.20% | 29.69% | -15.44% |
| 化妆及卫生用品 | 3.70% | -1.27% | 17.41% |
| 旅游餐饮休闲 | 3.37% | 24.02% | 3.09% |
| 家居家装 | 2.60% | 5.47% | 6.79% |
| 人才招聘 | 2.53% | 10.22% | 11.65% |
| 媒体/出版 | 2.46% | 24.52% | 124.53% |
| 其他行业 | 2.42% | 9.35% | -22.68% |
| 商业零售业 | 2.11% | 20.38% | 21.52% |
| 商展会议 | 2.07% | 8.66% | -13.84% |
| 金融保险 | 1.75% | 62.05% | 59.77% |
| 服装服饰 | 1.63% | -20.02% | 7.09% |
| 食品饮料 | 1.61% | 10.39% | 3.35% |
| 招商招标 | 0.87% | 29.33% | 12.00% |
| 生活服务 | 0.77% | 6.09% | -4.63% |
| 医疗器械 | 0.52% | -8.76% | 0.08% |
| 企业综合 | 0.24% | -37.10% | 9.36% |
05年6月平面媒体广告总量品牌分布20强
| 品牌 | 本月市场份额 | 增长率 | 同比增长率 |
| 吸油基 | 0.51% | -0.54% | -- |
| 9快9 | 0.49% | -12.18% | 817.87% |
| 联想 | 0.39% | 77.79% | -3.84% |
| 海尔 | 0.30% | -- | -- |
| HP | 0.27% | 660.25% | -24.77% |
| SAMSUNG | 0.27% | -18.08% | -3.74% |
| DELL | 0.22% | -10.76% | -21.43% |
| 欧莱雅 | 0.22% | -9.45% | 64.10% |
| 途胜 | 0.21% | 9476.13% | 51553.11% |
| 兰蔻 | 0.20% | -3.50% | 62.82% |
| NOKIA | 0.19% | -26.47% | 39.18% |
| 雪佛兰 | 0.18% | 29.67% | -- |
| 活谓素 | 0.18% | -11.71% | 34215.68% |
| 资生堂 | 0.17% | 35.52% | 720.85% |
| 中国移动 | 0.17% | -27.06% | 13.17% |
| 羽西 | 0.17% | 62.78% | 773.84% |
| 华伦 | 0.17% | 58.73% | -- |
| 颐达 | 0.17% | -27.76% | -- |
| 金点 | 0.16% | 24.41% | -- |
| 薇姿 | 0.16% | 50.84% | 156.00% |
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